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商品編號： HK1003 出版日期： 2013/07/05 作者姓名： Farhoomand, Ali;Yiu, Elsha 商品類別： General management 商品規格： 18p 再版日期： 地域： 產業： 個案年度： -
商品敘述：
Tencent''s business development has been nothing short of spectacular given its less-than-two decades of company history. From a handful of tech-oriented entrepreneurs to a Hong Kong-listed company of over 20,000 staff, Tencent''s development model was heavily challenged when it launched the e-commerce business in 2006. This case study exemplifies the concept of business models as tools to manage change rather than paradigms for adaptation and imitation.
涵蓋領域：
E-Commerce entrepreneurialism
相關資料：
Case Teaching Note, (HK1004), 8p, by Ali Farhoomand, Elsha Yiu
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